From a single project to the bigger picture of an industry,
experience becomes insight.
Records from the field, perspectives that read the industry, and news from GroundK,
delivered through the lens of those closest to mobility.
2024-04-10
[Interview] GroundK CEO Jang Dong-won: "From a Protocol-Transport Service to a Solution-Supplying Tech Company"
A former hotelier with more than 15 years in protocol and transport, CEO Jang Dong-won has turned GroundK from analog event logistics into a digital MICE-tech company. With T-RiseUp and RIDEUS, the company is preparing to enter Japan after Singapore and Thailand.
2024-02-01
GroundK's 2024 K-Mobility Milestones, From a 500-Vehicle Korea-Africa Summit Operation to Asia and the Middle East
A record of GroundK's 2024: sourcing and running 500 vehicles at the Korea-Africa Summit, operating more than ten MICE events, and expanding its T-RiseUp platform into Thailand, Singapore, and wider Asia and the Middle East.
2023-12-26
GroundK Enters Thailand, A Global Mobility Step Through the GolfT Partnership
GroundK entered Thailand through an R&D partnership with the inbound travel agency GolfT, launching RoundT, a tailored transfer-booking service for Korean golf tourists, while local operator GB Limousine adopted its T-RiseUp mobility solution.
2023-07-12
GroundK and InterCom Sign MOU to Grow K-MICE Together
GroundK, a tourism mobility startup, has signed an MOU with InterCom, one of Korea's leading PCOs founded in 1985, to strengthen K-MICE competitiveness and pursue new ventures through technology-driven efficiency across the MICE ecosystem.
2023-07-12
Intercom and GroundK Sign MOU to Build New K-MICE Ventures
GroundK has signed an MOU with Intercom, a leading Korean PCO, to strengthen K-MICE competitiveness and develop new ventures built on meeting technology. The partnership joins an established events operator with a digital mobility startup.
2023-06-21
GroundK Named a Busan Hidden Champion and a Busan Tourism Star Enterprise
GroundK has been named both a Busan Hidden Champion and a Busan Tourism Star Enterprise, recognition built on its T-RiseUp SaaS platform for transport operators and its growth as a tourism startup.
2023-04-12
GroundK Moves Its Headquarters to Busan, Growing Alongside a Tourism and MICE Hub
GroundK has moved its headquarters from Seoul's Magok-dong to Haeundae-gu in Busan, becoming the first tourism and MICE company to complete such a relocation among those the city sought to attract from the metropolitan area. The company will hire new staff and expand infrastructure to help Busan grow as a tourism and MICE hub.
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